That 2018 hit, which ultimately grossed $340 million globally on a $17 million budget, launched with $50.2 million in North American ticket sales. In the end, “A Quiet Place Part II” performed a lot like how the first one did. “I don’t really know what it is anymore.” “As bizarre as the entire year has been is how bizarre whatever opening weekend is,” Krasinski said. Still, given the circumstances, he had little idea whether audiences would come out. In an interview ahead of the film’s release, Krasinski said a theatrical release was “non-negotiable.” And Krasinski worked hard to stoke excitement, traveling the country in the week leading up to release to surprise moviegoers.
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In the intervening months, Paramount sold off many of its films to streamers - “Coming 2 America,” “The Trial of the Chicago 7” - but Krasinski and the studio felt strongly that the hushed intensity of “A Quiet Place Part II” worked best on the big screen. But it opened remarkably in line with predictions of how many tickets it would sell before the onset of the pandemic. “A Quiet Place Part II” had already had its red-carpet premiere in March last year, and spent some of its marketing budget. In its second weekend, “F9,” which opens in North America on June 25, raced toward $230 million worldwide.
Last week, Universal Pictures’ ninth installment in the “Fast & Furious” franchise, “F9,” opened with $162 million in ticket sales in eight international markets, and $135 million in China alone. On tap are Warner Bros.′ “In the Heights,” Universals’ “F9” and Disney’s “Black Widow.” After largely sitting out the pandemic, or diverting to streaming platforms, a lineup of blockbusters are again queuing up.
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The debut of “A Quiet Place Part II” was much watched throughout Hollywood as the kickoff to its delayed summer movie season. “This is the best possible news for an industry that’s been dealing with probably the most profoundly challenging chapter in the history of the movie theater.” “That ‘Quiet Place Part II’ did so well makes a strong case that a theatrical-first release for a big movie is the way to go,” Dergarabedian said. He called it a “pivotal weekend” for the movie industry that proved predictions of the movie theater’s demise “flat-out wrong.” But the strong returns for the theater-only “A Quiet Place Part II” are telling, says Paul Dergarabedian, senior media analyst for data firm Comscore. How much does a day-and-date release cost a movie like “Cruella” in ticket sales? Is it worth it? Without knowing how much “Cruella” benefitted Disney+, a true comparison isn’t possible. The contrasting release strategies between “A Quiet Place Part II” and “Cruella” offered a test case for Hollywood. Kong,” which opened with $32.2 million, or $48.5 million over its first five days, while simultaneously streaming on HBO Max. The year’s previous best debut belonged to Warner Bros.′ “Godzilla vs. Three months was once the customary length of a movie’s run in theaters. One clear result of the pandemic is that the theatrical window has shrunk, probably permanently. “A Quiet Place II” will also turn to streaming after 45 days in theaters when it becomes available on Paramount+. Disney didn’t say how much the film made on the company’s streaming platform. “Cruella” also added $16.1 million in 29 international territories. In theaters, it grossed $21.3 million, Disney said, and an estimated $26.4 million over the four-day weekend. did that this weekend with its live-action PG-13 Cruella De Vil prequel, “Cruella,” making it available to Disney+ subscribers for $30. Many studios have trotted out hybrid release plans during the pandemic, debuting films simultaneously in the home. Yes, they’ve been threatened but they’re proving once again that they’re resilient and that people do want to have that communal experience.” “Movies, moviegoing, movie theaters aren’t dead. “It’s a huge sigh of a relief and a sense of optimism for sure,” Aronson said. Chris Aronson, distribution chief for Paramount, called the opening “an unqualified success.”
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